Why RICO's Financial Strength
matters to you

How does RICO's financial strength benefit our dealers and customers?

Your Gains:

• Controlled Cost of Product: RICO is not bank dependent and no debt or financing charges are passed on to our customer.
• Highest Quality of Material: Only domestic steel is used on our product that has been certified and tested.
• Highest Quality Components: We use only industry proven components providing increased product run time, saving you money.
• Peace of Mind and Security: When ordering specialized equipment with long-term delivery, you’re assured your vehicle is our priority.
• Quicker Product Delivery: RICO has the cash to continually reinvest in equipment and reduce deliveries.
• Less Downtime: Due to our extensive inventory investment of new production components and field support parts, many are readily available for same day shipment with no delays.
• Reliable & Long-Term Equipment Support: We will be here for years to come - we still support our products produced 30 years ago.

Take a Minute to Research RICO’s Financial Strength

We see it happen time and again. Customers choose a specialty lift truck supplier based on price – and regret it later because their order is held up for months or even a year or more.  Or they’re asked to pay more than the original down payment after the process starts.  That’s what happens when a supplier’s credit is delayed or suspended ... or when they can’t afford to purchase raw materials or begin the work before being paid by the customer.

In the history of our company, we have never had to borrow money. RICO has never even operated with a bank line of credit. Our buildings, machines and equipment are always paid for in cash -- and paid-in-full at the time of purchase. This is almost unheard of in the capital intense manufacturing sector. RICO believes financial stability will become an increasingly important factor for customers contemplating the purchase of an application designed lift truck.  Several companies in our industry have been shut down by their banks in recent years, with assets acquired and re-acquired. Each time that happens, product knowledge, support and fair pricing on replacement parts are at risk. With all the recent corporate financing scandals, customers are paying closer attention to the people they do business with. So it only makes sense to ask… That’s why we ask you to compare our finances with our competitors

We strongly suggest using D&B financial reports as part of any supplier evaluations.

RICO is proud to use Dun & Bradstreet as an unbiased source of financial information and industry benchmarking.  D&B provides pages and pages of information on credit scores, financial stress models, performance ratios and more. The D&B Comprehensive Report is meticulously researched and continuously updated, along with an in-depth evaluation of a company’s financial stability. The Comprehensive Report offers the greatest level of detail and can often be purchased for about $150. This is a small price to pay for peace of mind when you’re spending upwards of $100,000 on material handling equipment with down payments typically required. For your reference, we provide the RICO Duns Number along with our competitors’ Duns Numbers. You may order D&B Comprehensive Reports at www.dnb.com. Simply reference the company’s Duns Number.

Go Ahead. Compare Us to Our Competitors. Dare to Compare!!!!